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Trident Honda is a case-study in how a family business can survive and indeed flourish in today's competitive market, by focusing on strong customer care and an almost obsessive attention to detail.

Established in 1963 by Michael Roberts, Trident is today managed by his sons - Richard (see below) is our managing director, Christopher is our finance and IT director and James is our director of used car operations.

Richard Roberts, Managing Director

Richard Roberts - Managing Director

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Welcome to Trident Honda, a franchised Honda main dealer located in Ottershaw, Surrey. Established in 1963 by Michael Roberts, Trident is a case-study in how a family business can survive and indeed flourish in today's competitive market, by focusing on strong customer care with an almost obsessive attention to detail.

Whether you are looking for a New Honda, a Honda Approved Used Car or Servicing we believe we are the right dealership for you.

Why Choose Trident?


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Honda Civic 2017 Type R - Check Your Pulse

Thursday, 15 June 2017 at 10.57am

Wild at heart

Advanced dynamics for superior sports handling

Raw power from a refined yet high revving 2.0-litre VTEC TURBO engine will trigger all your senses. It's the most extreme, high-performance engine we've ever built for a Type R and it is complemented by three new driving modes: 'Comfort', 'Sport' and a track-focused '+R' mode. They allow you to adapt the Type R's response to different surfaces and conditions - whether on the road or the racetrack.

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Michael Roberts 1931-2017

Tuesday, 4 April 2017 at 2.19pm

Michael Roberts - 30 January 1931 to 4 April 2017

It is with great sadness that we have to tell you that Michael Roberts, our Founder, Chairman, Friend and Father passed away peacefully at 10am this morning at the Woking Hospice, after a prolonged battle with cancer.

Michael established Trident in 1963 and managed the business for some 33 years until his retirement in 1996. The business was incredibly important to him and he instilled within it a strong culture of customer care which persists to this day. Michael continued to take a keen interest in the business right through to his final days.

Michael will be remembered as a strong leader, a caring employer, a loving husband and a wonderful father and grandfather.

The family are incredibly grateful to the Woking Hospice. We can only imagine how much harder this loss would have been without their care and support of Michael.

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Airbag Inflator Recall

Thursday, 22 December 2016 at 10.57am

The global Airbag Inflator Recall affects a number of automotive manufacturers and poses a very high safety risk.

Please see below for more information and to check if your vehicle is affected:

CHECK MY VEHICLE


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2018 Civic i-DTEC Diesel

Wednesday, 24 January 2018 at 10.10am

2018 Civic i-DTEC Diesel Hatchback

The all-new Civic diesel exhibits best ever dynamics, refinement and sophistication

  • Sporty, sophisticated and distinctive design
  • Engineered to deliver an engaging and dynamic driving experience
  • Comprehensively revised 1.6 i-DTEC diesel engine delivers outstanding real-world efficiency and refinement
  • Retains class-leading interior space with improved usability
  • Next-generation Honda Connect delivers enhanced intuitive operation
  • Honda SENSING makes new Civic one of the safest cars in its class

The tenth-generation Honda Civic is available in Europe as a dynamic five-door hatchback, as well as a sporty and sophisticated four-door compact. It represents a significant step forward for Honda, benefiting from the largest single model global development programme in the company's history.

The Civic is a core model for Honda in Europe and has been at the heart of the brand's strong sales and manufacturing heritage in the region. For many European customers the Civic is synonymous with the Honda brand and the development team targeted a dynamic rejuvenation of Civic to place it in a league of its own.

Mitsuru Kariya, Chief Engineer and Global Project Leader, said:

The creation of this tenth-generation Civic represents one of the most comprehensive and ambitious new model developments ever undertaken by Honda. As well as an unprecedented commitment of R&D resources, the process involved sales and manufacturing operations around the world, from North America and Japan, to Europe, South America and Asia. This car, the sportiest Civic ever, sets new benchmarks for the compact class in terms of dynamic performance, fuel efficiency, spaciousness, safety and interior quality.

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2017 Honda Civic Type R

Monday, 14 August 2017 at 3.10pm

Honda Civic Type R 2017

Advanced dynamics for superior sports handling

Raw power from a refined yet high revving 2.0-litre VTEC TURBO engine will trigger all your senses. It's the most extreme, high-performance engine we've ever built for a Type R and it is complemented by three new driving modes: 'Comfort', 'Sport' and a track-focused '+R' mode. They allow you to adapt the Type R's response to different surfaces and conditions - whether on the road or the racetrack.

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Honda Summer Event

Saturday, 30 June 2018 at 6.45pm

Honda Summer Event

£1,000 TEST DRIVE INCENTIVE

  • £1,000 Test Drive Incentive
  • 5 Years Servicing for £599
  • Register today for your voucher

Honda can't stop coming up with new ideas. Rear View Parking, Blind Spot Information and Adaptive Cruise Control are a few of the latest. They've even had a couple of ideas to help you afford our ideas: a £1,000 test drive incentive and 5 years' servicing for £599. Take a look at all the offers available on our top models.

View Offers


Download Terms and Conditions


For more information please call 01932 874411, Contact Us or visit:

Contact Us


Honda Summer Event


Offer expires 31 August 2018. Terms and conditions apply, please visit Honda Summer Event for full details and terms and conditions.

Terms & Conditions

Finance is only available to persons aged 18 or over, subject to status. Indemnities may be required in certain circumstances. All figures are correct at time of publication but may be subject to change. Trident Honda is authorised by the Financial Conduct Authority (FCA) to act as a Credit Broker and not a lender. Financial Services Register number 309382. Credit provided by Honda Finance Europe Plc. Cain Road, Bracknell, Berkshire RG12 1HL. Honda Finance Europe plc is authorised and regulated by the Financial Conduct Authority, Financial Services Register number 312541.

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Trident Honda Used Summer Sale

Friday, 20 July 2018 at 6.45pm

Trident Honda Used Summer Sale

Great savings on selected Honda Approved used cars.

  • Price reductions on selected cars
  • At least 12 months warranty on every car
  • Honda Approved quality standard
  • Finance available subject to status

We're feeling a little neglected, what with the World Cup, Wimbledon and all this fantastic weather, it seems that some of you have had better things to do than come and buy a Honda Approved Used Car. We do understand, really, but it does mean that we now have far too many cars in stock, and it is time to let some of them go. To try and tempt you back in we have reduced prices across a huge selection of Honda Approved Used Cars:

Summer Sale Event Used Cars


For more information please call 01932 874411, Contact Us or visit:

Contact Us


Trident Honda Used Summer Sale


Offer expires 31 August 2018. Terms and conditions apply, please visit Trident Honda Used Summer Sale for full details and terms and conditions.

Terms & Conditions

Finance is only available to persons aged 18 or over, subject to status. Indemnities may be required in certain circumstances. All figures are correct at time of publication but may be subject to change. Trident Honda is authorised by the Financial Conduct Authority (FCA) to act as a Credit Broker and not a lender. Financial Services Register number 309382. Credit provided by Honda Finance Europe Plc. Cain Road, Bracknell, Berkshire RG12 1HL. Honda Finance Europe plc is authorised and regulated by the Financial Conduct Authority, Financial Services Register number 312541.

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Contract Hire for your Business

Saturday, 30 June 2018 at 6.45pm

Contract Hire for your Business

Buy a new Honda for your business from just £128.99+VAT per month

  • Jazz from £128.99 + VAT
  • Civic from £179.99 + VAT
  • CR-V from £199.99 + VAT
  • HR-V from £214.99 + VAT
Model Rental
Jazz 1.3 SE £129.99
Civic 129PS Turbo SR £179.99
Civic 1.6 i-DTEC SR £199.99
HR-V 1.6 SE Navi £214.99
CR-V 1.6 SE Plus Navi 2WD† £199.99

The above exclude VAT and are based on 6/35, 10,000pa mileage, non-maintained and no metallic paint (except where marked †):

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